Jill's ability to think through the complex problems the RMS product presented, coupled with her ability to strategically redesign the existing platform, places Jill at the top of my list of prospective Creative Partners for all future projects. I would welcome the opportunity to work with her again.
Jill Gustaferri (LLC) provided NYRR with a UX redesign strategy for our Race Results Management product. With Jill's help, the platform evolved from a desktop-bound, sub-par experience to a more flexible, user-centered Interface design, with clear usability patterns and design systems.
Jill's process consisted of a phased approach to research, ideation collaboration, data mapping, wire-framing, prototyping, interface design, and brand integration phases. She was extremely thorough in developing her understanding of this complex product and numerous user goals. Jill was highly collaborative and inclusive with members of our multidisciplinary team and punctual in delivering materials in alignment with each milestone she mapped out in the timeline section of our SOW agreement.
Jill is organized, professional, and garnered an extremely positive response from the leadership at our organization. I'd highly recommend working with her.
Jill's leadership through the UX/UI process drove positive outcomes.